Astir IT - Customer Relationship Management CRM

October 16, 2013


Customer relationship management has become a major facet of any organization.  It has become increasingly important for companies to keep their current customers happy.  In fact, retaining current customers has become as important as winning new business.

Monitoring current client, developing and managing touch points, and maintaining relationships can be difficult and complex.  Luckily, there are tools on the market that can assist with customer relationship management (CRM.)  These CRM tools help automate procedures, streamline processes, and simplify the overall relationship management exercise.  Yet, with all the CRM tools currently on the market, there isn’t much flexibility or customization available.  “Off the shelf” tools are designed with everyone in mind, and often leave customers with many gaps.

Many times it becomes necessary to seek out custom development of a CRM tool.  Having a CRM application custom built enables customer specific business rules to be implemented; ensuring complete coverage and easy assimilation with existing technology landscapes.  The trick with having CRM tools custom designed and built is finding the right resource to work with.

Astir IT Solutions, Inc. has a number of CRM services to choose from.  As a full service IT company, Astir can provide your company with different options to custom design and build CRM tools.  Astir can take complete control of the development of a CRM tool, and build it off a client site.  Astir can also provide on-site resources to client locations, who can partially or fully manage a CRM project.  Our flexible business model will ensure that all specifications are met, including budget.


Feel free to give me a call at 908-279-8670 ext. 716 to discuss your CRM needs.

Best Regards

Adam Moltisanti

Manager, Marketing and Vendor Relations

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